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Campaigns Overview

Campaigns in Business App (Campaigns Pro) let your clients run email and SMS marketing from one place. The base plan includes email sending (e.g. 10,000 emails per month); SMS requires an add-on. Clients can create campaigns from scratch or from templates, add email or SMS steps, use AI to generate content, and send to filtered contact lists.

Why use Campaigns?​

  • Email and SMS in one place: Build multi-step campaigns that mix email and SMS (SMS add-on required for text messaging).
  • Templates and AI: Start from ready-made templates or generate copy with AI.
  • Targeted sends: Choose time zone, send days, and filter contacts so the right message reaches the right audience.
  • Integrated with Business App: Campaigns live alongside contacts, Conversations, and automations.

How to use Campaigns​

Step 1 — Go to Business App → Campaigns → Create Campaign. Give your campaign a name and select Create.

Or: In the Templates section, choose a template to start from.

Alternative method to create campaign

Step 2 — Configure your campaign. Set the time zone and choose which days emails are sent.

Configure campaign settings

Step 3 — Click Add Step to add an email (write your own, use a template, or use AI) or add SMS.

Add campaign step

Step 4 — Create your email. You can use AI to generate email content.

Create email with AI

Step 5 — When you're ready, click Publish to start your campaign.

Publish campaign

To send your campaign, go to the Contacts tab. You can add filters and send only to contacts that match your criteria.

Campaign contacts

Get started​

  1. Open Campaigns — Business App → Campaigns → Create Campaign (or start from Templates).
  2. Create a campaign — Name it, set time zone and send days, then Add Step for email or SMS.
  3. Send — Use the Contacts tab to choose recipients (with filters if needed), then publish and send.
info

The base Campaigns Pro plan includes email (e.g. 10,000 emails/month). To send SMS campaigns, clients need an SMS add-on (available in the United States and Canada).

More on campaigns​

  • SMS campaigns: SMS add-on, creating and setting up SMS campaigns (one-time or recurring), audience selection, scheduling, and compliance.

Frequently asked questions​

Can you export campaign activity from Campaigns Pro in Business App?

No. Campaign activity can only be viewed in Business App. Open a campaign and click the number under Recipients to open the campaign activity table.

How many emails can a business send per month?

You can send up to 10,000 emails per month by default. You can purchase an additional email-sending limit in increments of 1,000 or 10,000 as an add-on.

Do I need an SMS add-on to use SMS in Campaigns Pro?

Yes. To send SMS messages in Campaigns Pro, an SMS add-on is required. SMS add-ons are only available in the United States and Canada.