Manage Users

Manage Users lets you create user accounts, assign them to business accounts, and configure their permissions for Business App. This guide covers creating users (from an account or from Manage Users), editing permissions, bulk updates, and removing users.

What are users?

Users are people who can log in to Business App and access dashboards, products, and tools based on the permissions you assign. Each user is tied to an email address and can be granted access to specific tabs and products.

Users can include business owners, employees or managers, consultants or agency staff, and internal team members supporting the account.

Why manage users?

Managing users allows you to:

• Give the right people access to Business App
• Control which products and tabs each user can see
• Reduce support requests by enabling self-serve access
• Maintain security by removing or limiting access when roles change
• Apply updates to multiple users at once using bulk actions

Creating users

Users can be created in two ways in Partner Center: from an individual account, or from the Manage Users page. Both workflows create the same type of user and allow you to manage access after creation.

Create a user from an account

1. Navigate to Partner Center.
2. Go to Accounts → Manage Accounts.
3. Select the account where the user should be added.
4. Click Add users, then select Create User.
5. Enter the required details (email address, name, and other requested fields).
6. Click Save to create the user.

The user is added to the selected account.

Create a user from Manage Users

1. Navigate to Accounts → Manage Users.
2. Click Create user.
3. Fill in the user information (email address, name, and other required fields).
4. Assign the user to the appropriate account.
5. Click Save to create the user.

This workflow is useful when managing users centrally rather than starting from a specific account.

Managing user permissions

Permissions determine which tabs and products a user can access within Business App. Permissions are managed at the individual user level.

Edit permissions for a single user

1. Go to Accounts → Manage Users.
2. Locate the user to update.
3. Click the three-dot menu next to the user's name.
4. Select Edit Permissions.
5. Choose which tabs and products the user can access.
6. Save the changes.

Changes take effect immediately.

Bulk updating user settings

You can update settings for multiple users at once using Bulk Update.

Bulk update permissions and notifications

1. Navigate to Accounts → Manage Users.
2. Click Bulk update.
3. Select the users to update.
4. Choose the settings to apply (tab access, user notifications).
5. Click Apply changes.

This workflow is useful when onboarding teams or standardizing access across many users.

Removing users

Users can be removed from Partner Center when access is no longer required. Common reasons include the individual leaving the business, access no longer needed, or the individual being managed as a CRM contact instead.

To remove a user, click the three-dot menu next to the user, then select Delete.

SMB self-service user management

Business App users who have the User Management tab permission enabled can manage users directly from Business App, without requiring Partner Center access. From Administration → Users, they can:

• View all users on the account
• Invite new team members
• Edit permissions (tab access) for existing users
• Remove users

When a user is added or removed — whether by a partner or by an SMB user — the event is automatically logged in the CRM activity feed on both the company record and the contact record. The log includes who performed the action and which account it was for.

tip

To control whether an SMB user can manage other users, enable or disable the User Management tab in that user's permissions. Users without this tab cannot see the Users page or make changes.

Managing the user lifecycle

Common scenarios:

• Role changes – Update tab and product access as responsibilities change.
• Temporary access – Grant and later remove access for short-term users.
• Employee departure – Remove the user to protect account security.

Best practices:

• Review user access regularly.
• Remove users who no longer need access.
• Use bulk updates to keep permissions consistent.
• Limit access to only the products and tabs required.

Frequently asked questions

Can I create multiple users for the same business account?

Yes, you can create multiple user accounts for the same business, each with their own login credentials and potentially different permission levels based on their roles within the company.

What happens if I use an email address that's already in the system?

Email addresses must be unique across the system. If you try to use an existing email, you'll receive an error and need to use a different email address or email alias.

How do users set their passwords after I create their accounts?

Users receive a welcome email with a secure link to set their password. They click this link, verify their identity, and create their own password following your system's security requirements.

Can I create users who have access to multiple business accounts?

Yes, some systems support multi-account access for users like consultants or franchise managers who need to access multiple client accounts. This is typically configured through advanced user settings.

What should I do if a user doesn't receive their welcome email?

Check that the email address is correct, ask them to check spam/junk folders, and verify that welcome emails are enabled. You can usually resend welcome emails or manually provide login information.

How do I handle users who leave their company?

Deactivate or delete the user account to prevent unauthorized access. Consider whether any data or settings need to be transferred to other users before removing access.

Can users change their own permission levels?

Users who have the User Management tab enabled in their permissions can edit permissions for themselves and other users on the same account. However, they cannot remove their own user account or revoke their own access to the Users tab. Partners can also manage permissions from Partner Center.

Can SMB users manage other users without Partner Center?

Yes. If the User Management tab is enabled in a user's permissions, they can invite, edit permissions for, and remove other users directly from Business App under Administration → Users.

Are user additions and removals tracked?

Yes. When a user is added or removed from an account, it is logged in the CRM activity feed on both the associated company and contact records. The log notes who performed the action and which account it was for.