Build your product catalog with the Vendasta Marketplace
Vendasta's Marketplace is home to a wide range of products and services that cater to the world's most common small and medium business needs. Throughout this course you will learn how to navigate Marketplace, search, add, and sell products, and create your own product.
- Navigate the Marketplace and discover products using filters
- Add products to your Store and package them for clients
- Create your own product in Partner Center
The Marketplace lets you quickly expand your offerings with a wide range of tested and vetted products integrated with the platform from a network of vendors. Search for a product or service and add it to your storefront with one click. It becomes immediately available in your Store without any overhead costs—your clients can explore the benefits and purchase.
Tip: Access the Vendasta Marketplace inside Partner Center via the side nav bar. From there, discover products to sell and manage your store.
Understanding the 5 steps of the customer journey will empower you to:
- Help your local businesses develop lasting customer relationships
- Competitively position your local businesses at each stage—the journey is a cycle, not a stand-alone goal
- Design product packages that impact every step, from targeted advertising to reputation management
- Position your agency as the expert in consumer behavior
We have a suite of foundational products you can package and sell together that impact every stage. Find these—and many more—inside the Marketplace.
Vendors: The Marketplace is made up of vendors (including global brands like Google Workspace and medium-sized brands like Boostability) who distribute their products and services to partners through their integrated Vendor Center.
Partners as Vendors: Yes, Partners can also be Vendors. You can integrate your own offerings into Marketplace. Everything you offer—in-house services, Vendasta products, and third-party Vendor products—lives in one centralized, easy-to-navigate Store.
Explore the Filters on the Discover Products page. Select checkboxes in each category to narrow your search. You can select several tags to filter through products and services.
Filter breakdown
| Filter | What It Does |
|---|---|
| Country | Filter products by availability in your country |
| Pricing strategy | Freemium: Free for clients with upsell for additional features. Trial version: Free for a set time. Both reduce sales burden and help convert prospects |
| Billing frequency | One-time payment, monthly subscription, yearly subscription |
| Vendor | Vendasta: Vendasta-owned products (Social Marketing, Reputation Management). Vendor: Products from trusted vendors (Google, Constant Contact) |
Start selling
Once you've started selling a few products, package them together to offer bundled solutions. Note: Adding a product or service to your Store does not cost anything. You only pay for what you sell—at a markup of your choosing.
You can create your own product by going to Marketplace → Products tab → Create Product (upper right corner). Add basic information and publish without ever leaving Partner Center.
A product can be anything you offer clients: digital applications, services, physical products, consulting hours, and more.
You filter by Country (US), Freemium, and Vendasta. You find Listings, Reputation, and Social Marketing. You add them with one click. You create your own "Local SEO Audit" service product. You package Listings + Reputation + your audit into a "Local Presence Bundle." You add it to your Store. No cost to add—you pay when you sell.
Key Resources
Knowledge Check
Knowledge Check
Test your understanding with 5 random questions from a pool of 5.
By understanding how to interact with the products and services in the Marketplace, you'll be better equipped to help your clients at each stage of their Customer Journey.