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Attract, convert, and engage customers with Business App Pro

IntermediateSelf-Paced
Estimated time · 10 minutes|Prerequisites · Partner Center access, Business App Pro activated

Outcomes

Explain how the local search grid drives SEO visibility and keyword tracking
Describe how AI-powered webchat captures leads in real time
Articulate how AI-driven social content keeps clients engaged

Required Access

Partner Center access
Business App Pro activated

note

This lab explores the three core customer lifecycle stages Business App Pro addresses—attracting leads through local SEO, converting them with AI webchat, and engaging them through AI-driven social content creation.

Step 1: Attract more customers with local SEO (3 min)

Read

Business App Pro helps local businesses attract new leads through local SEO and search visibility. The local search grid is a crucial feature—it offers insights into search engine performance across different locations, helps identify areas for SEO improvement, and tracks keyword performance over time. This enables businesses to optimize their search rankings and strategy effectively.

The local search grid provides invaluable visibility for clients' keyword rankings.

Step 2: Capture more leads with AI webchat (3 min)

Read

The AI-powered webchat in Business App Pro captures leads by providing instant answers and collecting contact details (name and phone number) for follow-up. The AI Assistant's primary goal is to capture a lead while being helpful and answering questions. It's designed to be a knowledgeable, friendly representative of a business and deliver a great first impression.

Step 3: Engage customers with AI social content (3 min)

Read

Business App Pro supports small and medium-sized businesses in managing their social media marketing strategy by offering AI-driven content creation that adjusts tone, length, and style—making post crafting more efficient. It provides a comprehensive set of AI-enhanced social media marketing tools, streamlining content creation with smart features. It emphasizes AI transparency, enabling users to refine both generated content and their inputs for better outcomes.

In Practice

A plumber uses Business App Pro. The local search grid shows they rank #3 for "plumber near me" in their city—they identify keywords to improve. The AI webchat answers "Do you do emergency calls?" and captures the visitor's name and phone. A specialist follows up and books the job. Social Marketing Pro's AI drafts a post about their latest project; they adjust the tone and publish. Attract → Convert → Engage in action.

Key Resources

Local Search GridAttract
Keyword rankings. Locations. SEO insights.
AI WebchatConvert
Instant answers. Capture name + phone.
AI SocialEngage
Tone, length, style. Efficient content.

Knowledge Check

Knowledge Check

Test your understanding with 3 random questions from a pool of 3.