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CRM 2.0 — connecting with your customers

This is the second course to understand how to use CRM 2.0. Through Connecting with Your Customers, you will learn how to create and manage tasks and log activities correctly. By the end, you'll be able to make sure your efforts are properly tracked and reported.

What you'll cover
  • How to create your first sales task with title, type, and priority
  • How to filter by next task due date to prioritize your outreach
  • How to log phone calls, emails, and campaigns in the activity timeline
Forum

Feel free to ask questions and share comments in the course forum! All questions will be acknowledged by a Subject Matter Expert within 48 hours.


Creating Your First Task

In Vendasta, you track sales activities using sales tasks.

How to create

From the list of companies you want to sell to today, find those assigned to you that you haven't contacted this week. Click on one and open the activity logger. Click Tasks and fill in: task title, task instruction, task type (e.g., email). You can set a priority if it's urgent. Click create—you've created your first task.


📅Find Out the Tasks You Need to Work On

Filter by next task due date

Go to the Company or Contact page where your tasks are created. Filter by Next task due date to find the list of customers with a task associated. Open profile pages in new tabs and tackle tasks one by one.


📞Making a Phone Call

Vendasta does not currently support making phone calls directly from the CRM. If you use auto-dialer software, you can make the call through the profile page. After the call, log details in the activity timeline.


📧Sending Out an Email

Send a follow-up email directly from the company profile page once you have set up Gmail as your browser's default email client. You can also use Yesware email templates to draft the email easily. If you haven't installed Yesware, sign up with your Vendasta email.


📬Sending Out a Campaign to the Contact

Add contacts to a marketing campaign. You'll see when campaigns are sent, received, opened, and clicked through the activity timeline.

💬
In Practice

A rep creates a task for "Follow up on demo request" with type Email and priority High. They filter by Next task due date and see 5 companies. They open the first profile, set Gmail as default, click the email link, and use a Yesware template to draft the follow-up. They log the email in the activity timeline. The task is marked done and the next task appears.


Key Resources

Activity LoggerCentral
Tasks, phone calls, emails. Log in timeline.
Gmail DefaultRequirement
Set as browser default to send email from CRM.
YeswareIntegration
Templates for email. Sign up with Vendasta email.

Knowledge Check

Knowledge Check

Test your understanding with 5 random questions from a pool of 5.


Create and manage tasks. Log activities. Filter by Next task due date. Make sure your efforts are properly tracked and reported.